Your content engine. Built around your business.
00:00:01The line
You make two decisions.
It does the rest.
Kortex can generate the ideas as well as make the videos. But you choose which idea is worth making, and you watch the finished video once before it goes out. Those two moments are deliberate. Everything between them, writing, voicing, timing, cutting, captioning, branding, scheduling and posting, runs without you.
- 01
Brain-dump
Talk at it. A topic, a rant, a rough idea, or a clip you recorded on your phone.
You - 02
Script
Three scripts come back written in your house style. You pick one.
Claude - 03
Voice
Spoken in a consistent voice, or your own recording, kept as-is.
ElevenLabs - 04
Captions
Transcribed to word-level timings, so captions land on the word, not near it.
Whisper - 05
B-roll
Cutaways chosen by what the line means. Nothing matches, nothing is inserted.
579-clip library - 06
Render
9:16, safe-zone captions, logo, music ducked under the voice, outro, spoken CTA.
ffmpeg - 07
Review
You watch it once. This is the only part that reliably needs a human.
You - 08
Publish
Titles, captions and tags per platform, on a calendar, posted by the machine.
Platform APIs
Running on our own channel right now
What the machine did.
Not what it earned.
- 59videos renderedin nine days
- 27published automaticallyno editor opened
- 32queued aheadscheduled
- 579b-roll clipsmatched by meaning
Volume and cadence only. We don't publish view counts here: the pipeline is what's for sale, and an audience is something you earn.
00:00:04The week
Five videos,
two ways.
Nothing here is a time saving we invented. The left column is what the work actually is when a person does it. The right is which of those steps stop being yours.
By hand
You are the studio.
- writeFive scripts, from a blank page, in your own voice.
- recordFive takes. Then the retakes.
- captionType them, then nudge every line until it lands.
- cutFind b-roll. Trim it. Place it. Watch it back.
- brandLogo, outro, music, levels. Every time.
- postFive uploads, five sets of titles and tags, five times.
you on every step
Through Kortex
You are the editor-in-chief.
- talkBrain-dump the idea. However it comes out.
- pickChoose one of three scripts. Fifteen seconds.
- autoVoice, captions, b-roll, brand, render.
- watchSee the finished video once.
- autoTitles and tags written per platform.
- autoPosted on the calendar you set.
you on three steps, auto on the rest
00:00:09Word-level timing
Captions that land
on the word.
Every word gets its own timestamp, so captions hit in time with the voice instead of near it. The music bed ducks underneath automatically. The line below runs on word timings, the same mechanism the renderer uses.
Most people think the hard part is making the video. It is not. It is doing it again tomorrow.
00:00:14Output
Built for the feed,
not for a timeline.
This is the shape it ships in.
Script, voice, captions, cutaways, brand and outro, none of it touched in an editor. Nine-by-sixteen, captions inside the safe zone so nothing is swallowed by a platform's own interface, music ducked under the voice.
00:00:21579 clips
B-roll picked
by meaning.
A model reads the line and pulls the cutaway that fits what is being said, not whatever shares a keyword with it. The interesting part is what happens when nothing fits.
3 cutaways surfaced from the library for that idea.
Example frames. When nothing genuinely fits, nothing is inserted. An empty beat beats a stock shot that has nothing to do with the sentence.
00:00:27Distribution
One finished video.
Every destination.
Titles, captions and tags are written per platform, then posted through those platforms' own APIs on the schedule you set. There is no export-and-upload-it-yourself step left in the system.
- YouTubequeued
- Instagramqueued
- Facebookqueued
- Threadsqueued
- Discordqueued
00:00:33The queue
And a fortnight
already queued.
Thirty-two posts scheduled ahead, dispatched every fifteen minutes.
Thirty-two posts, already written and scheduled.
00:00:40Straight answers
What it does,
and what it doesn't.
Most tools in this category are demos. This one runs in production every day, which also means its edges are known. Here they are.
Does
- Short vertical video, end to end
Script, voice, captions, b-roll, brand, render, schedule, post.
- Publishes by itself
YouTube, Instagram, Facebook, Threads and Discord, through their own APIs.
- Varies on purpose
Variation engines tuned to your subject matter, so forty videos do not look like one video forty times.
Does not
- Buy followers or views
It makes the work and posts it on schedule. It commits to output, not results: the audience is earned, never bought.
- Log in and self-serve
It is run for you, not sold as a seat. Each new brand needs platform approvals measured in weeks of calendar time, so we set it up and run it.
- Promise an audience
It commits to output, not results. Anyone who tells you otherwise about content is selling something.
00:00:46How it works
Built around your business.
Not a template.
This is not a subscription you sign up for and point at your channel. It is a content engine assembled from the ground up around what you actually do: your voice, your house style, your b-roll, your platforms, your posting rhythm.
The part most people miss is variation. A channel that posts the same shape of video forty times reads as a bot, and the platforms treat it that way. Kortex is set up with variation engines tuned to your subject matter, so the output stays recognisably yours without becoming repetitive.
- 01
We learn the voice
House style, phrasing, the things you would never say.
- 02
We build the library
B-roll, music, logo, outro and caption styling that look like you.
- 03
We tune the variation
Domains, angles and formats set so no two weeks feel the same.
- 04
We connect the platforms
Publishing runs on your accounts, on your schedule.
00:00:52Also from Kaplex
Other things
we build.
Kaplex Industries builds the software local businesses actually run on: quoting, operations, lead generation, content and AI visibility. Same idea applied to a different bottleneck each time: take the part of the work that is repetitive and exact, and let software do that part.
quoting
Kalibrate
Quoting built on your real supplier costs, so a price takes minutes.
get found
Websites
Sites built to be found, by search engines and by AI assistants.
operations
Automation
The manual admin between your tools, replaced by systems that run themselves.
AI visibility
Kite
Whether AI assistants recommend your business, measured. Kite Updraft adds Google Ads, tracked to booked jobs.
00:00:58Questions
The things
people ask.
Not covered here? Write to info@kaplexindustries.com and a person answers.
What do I actually have to do?
Talk at it, pick one of three scripts, and watch the finished video once before it goes out. That is the loop. Everything between those steps, writing, voicing, timing, cutting, captioning, branding, scheduling and posting, runs without you.
Does it post by itself, or does it hand me files?
It posts. There is no export-and-upload-it-yourself path left in the system. Finished videos go to YouTube, Instagram, Facebook, Threads and Discord through those platforms' own APIs, on a schedule you set.
Why do I still pick the script?
Because that is the one decision where taste beats automation, and it costs you about fifteen seconds. Three options come back written in your voice; you choose. Automating that away would make the output blander, not faster.
How is the b-roll chosen?
By meaning, not keyword matching. A language model reads the line and picks a cutaway from a 579-clip library that fits what is being said. When nothing genuinely fits, it inserts nothing. An empty beat beats a stock shot that has nothing to do with the sentence.
Can I log in and run it myself?
No, and that is on purpose. Kortex is a done-for-you engagement, not software you log into. We build it around your brand and run it for you. Onboarding a new brand means platform approvals with YouTube and Meta that take a few weeks: calendar time, not engineering time.
Does it do long-form too?
Yes. The same engine cuts long-form documentaries and product films as well as shorts, and the feed versions are cut from the same work. Long-form and product films are scoped per project on the call.
00:01:00Start here
Tell us
what you publish.
Two minutes of detail is enough for us to tell you whether Kortex is a fit and what a build would look like for your channel. No deck, no discovery sequence. A real reply from a person.
- What we'd set up, specifically for you
- What it would cost and how long it takes
- An honest answer if it isn't a fit yet
We'll come back to you with what a Kortex build would look like for what you publish, usually within a day or two.